The challenge: a flexible solution for every event
When Technogym first approached Tecna, they needed a display solution for hotel-based events and smaller UK activations. They wanted something they could self-build, that easy to transport, and simple to set up.
We designed a system of modular lightboxes and seamless displays delivering
maximum impact with minimal hassle. But as Technogym’s UK events grew, so did their need for a more high-end, tailored look. They wanted to maintain the efficiency and sustainability of their modular setup while elevating their stand design to match their premium brand.