Technogym

The challenge: a flexible solution for every event

When Technogym first approached Tecna, they needed a display solution for hotel-based events and smaller UK activations. They wanted something they could self-build, that easy to transport, and simple to set up.

We designed a system of modular lightboxes and seamless displays delivering
maximum impact with minimal hassle. But as Technogym’s UK events grew, so did their need for a more high-end, tailored look. They wanted to maintain the efficiency and sustainability of their modular setup while elevating their stand design to match their premium brand.

The solution: a stand that grows with them

We worked closely with Technogym to evolve their exhibition presence. From storing and managing their graphics to handling giveaways, small equipment, and logistics, we became their trusted exhibition partner.

As they expanded into larger UK shows, we helped them push the possible, integrating high-gloss acrylic finishes, 3D signage, video walls, and custom flooring to create a striking, premium look.

Throughout this evolution, sustainability remained key. Their original modular kit still plays a role at every event, but we continue to enhance and refine their stands adding fresh elements without waste.

What do Technogym like about Tecna?

Technogym like the fact that Tecna UK are based locally so they can come in to access storage, look at new sample materials and attend pre-builds.

They have confidence in our understanding of their products and requirements. It’s also an added level of trust to have grown with them over the years, reconfiguring their original kit to suit specific events and goals. We work smoothly with their equipment installers and know how their products need to be displayed, offering a flexible, client focused service. We love how creative they are and will always work with them to realise an idea but in the most efficient and cost-effective way.

The Tecna team did a great job with the planning, preparation, and execution for the recent Technogym event. Led by a strong project management focus the attention to detail and hard work in executing our booth was first class.